Sapia.ai
Chat-based AI interviews with ethical AI agents for high-volume hiring and talent intelligence
£10–25K/year
Overview
Sapia.ai is an ethical AI interviewing platform built for talent acquisition teams that need to screen and progress large applicant volumes while maintaining consistent candidate experience and defensible hiring processes. Founded in 2013 in Melbourne, Australia (originally as PredictiveHire, rebranded to Sapia.ai in April 2022), the platform centers on structured, chat-based interviews that automatically invite every applicant to complete an interview over chat, then uses explainable scoring and natural language processing (NLP) to help recruiters identify the strongest candidates at scale. The platform is built around intelligent AI agents including 'Jas' (to define role DNA, optimize competency models and job descriptions) and 'Tia' (recruiting assistant for shortlisting, talent discovery, and building personalized onboarding/mobility plans). The core interview experience, branded as 'Phai' (Smart Interviewer), delivers a blind, 5-question asynchronous text-based assessment that evaluates personality and role-fit while removing names and demographics to mitigate bias. This approach has achieved 80-90% application completion rates compared to traditional assessments. For candidate experience, Sapia.ai emphasizes branded, personalized experiences with automated reminders and workflows. Critically, the platform provides every candidate with a personalized insights profile (MyInsights) rather than 'ghosting' applicants, addressing a major pain point in high-volume recruiting. The platform also offers optional one-way video interviewing capabilities for shortlisted candidates as a non-AI stage. For hiring teams, Sapia.ai provides an 'intuitive candidate management platform' (Talent Hub) for progressing candidates through stages, including sophisticated sorting/filtering/search capabilities, bulk invites via branded links, data export, and comprehensive analytics. The platform delivers real-time diversity analytics with insights into bias and fairness across the hiring funnel, supported by independent bias audits and scientific validation of NLP models. Sapia.ai is built to integrate with existing ATS and HR tech stacks rather than requiring teams to replace their core systems. The platform offers verified native integrations with major ATS platforms including Workday (certified for high-volume enterprise sync), Greenhouse (marketplace integration with chat scores synced to scorecards), Lever (verified marketplace partner, formerly listed as PredictiveHire), SAP SuccessFactors (commonly used by large Australian retailers like Kmart and Woolworths), SmartRecruiters, iCIMS, eArcu, and PageUp. The platform also supports custom integrations and recently launched a Skills Intelligence API (August 2025). From a governance and security standpoint, Sapia.ai provides enterprise-grade compliance including ISO 27001 certification, SOC 2 Type 1 and Type 2 accreditation, and GDPR compliance. These certifications are documented across the security page and public trust center at security.sapia.ai. Founded by CEO Barb Hyman and incorporated on June 25, 2013 in Australia (ACN 164 492 586), Sapia.ai has raised $22.3-24M in total funding including a $4.3M Seed round (November 2018) and a $17M Series A led by Macquarie Capital and W23 (Woolworths Group's venture capital arm) in November 2022, with additional investors including Hudson. The company employs 60-100 people with headquarters at 216 Lower Heidelberg Road, Ivanhoe East VIC 3079, Australia (Melbourne). The platform has processed 8.3M+ candidate interviews and claims proven outcomes including 50% reduction in time to hire, 89% reduction in early turnover, and 90% candidate satisfaction. Sapia.ai is trusted by ASX100 companies including Qantas and Woolworths, and is positioned for mid-market to enterprise organizations running high-volume hiring in sectors like retail, contact centers, and graduate recruitment. Pricing is available through UK G-Cloud procurement with annual tiers: Starter £15,000/year, Pro £28,000/year, Enterprise £75,000/year (ex VAT), with add-ons for ATS integration (£2,750 standard or £11,000 custom one-off), SMS (£120-1,000/year), and Interview Scheduling (£5,000-15,000/year). The platform also operates on a per-hire pricing model for other markets with customized quotes required.
Key Features
- Phai Smart Interviewer: 5-question asynchronous chat-based interviews
- Blind assessment removing names and demographics to mitigate bias
- Jas AI agent for defining role DNA and optimizing job descriptions
- Tia recruiting assistant for shortlisting, talent discovery, and onboarding plans
- AI Career Coach for candidate development
- Automated workflows creating frictionless candidate progression
- Personalized candidate insights (MyInsights) sent to every applicant
- Optional one-way video interviewing for shortlisted candidates
- Talent Hub candidate management: sort/filter/search, bulk invites, data export
- Real-time diversity analytics and bias audits
- Interview scheduling automation
- Fully branded candidate experience (colors, logos, wording)
- Explainable AI scoring with reasoning transparency
- People Insights and funnel analytics
- Native ATS integrations with bidirectional sync
- Custom integration capabilities via API
- Skills Intelligence API (launched August 2025)
- Independent bias audits and scientific validation
- Enterprise-grade security: ISO 27001, SOC 2 Type 1 & 2, GDPR compliant
Integrations
8 integrations available
Compliance & Security
Compliance information is vendor-supplied and represents vendor attestation, not independent verification. We do not provide legal advice or formal certification.
View compliance documentation